Achieving excellence in fundraising pdf

The book is organized chronologically, laying the ethical, legal, theoretical, and philosophical groundwork in the first section; next moving through contextual, organizational, and logistical considerations; and then into the landscape of fundraising programs, donor populations, and strategies. However, there is no one “right” way to navigate through the book. The 39 chapters are organized into seven sections, each of which might be the starting or focal point, depending on the reader’s intended purposes.

Part One: Philanthropic Concepts for Fundraising

Chapter 1:
Developing a Personal Philosophy of Fundraising

Eugene R. Tempel and Sarah K. Nathan

Fundraisers are called to become reflective practitioners who can function in an everchanging and complex environment. To do so they must develop their own philosophy of fundraising, a set of guiding principles that inform one's approach to fundraising…

Chapter 2:
A Commitment to Ethical Fundraising

Anne Bergeron and Eugene R. Tempel

The authors explore the ethical practice of raising money for public sector causes. They discuss trust, which, anchors all philanthropic relationships, consider universal values that undergird moral behavior, and explain three approaches to normative philosophy…

Chapter 3:
Legal Aspects of Fundraising

Philip M. Purcell

Fundraising excellence requires adherence to the letter and spirit of legal and ethical standards. This chapter reviews the most significant legal issues for fundraisers. The legal duties of care, loyalty, and obedience relative to fundraising responsibilities and the best practices to fulfill these duties are explained…